Shoppers will be able to review and rate the merchandise sold on Wal-Mart Stores Inc's Web site beginning on Thursday, as the retailer works to expand its online capabilities.
Walmart.com Chief Marketing Officer Cathy Halligan said in an interview the retailer decided to launch the new feature quickly following a three-week testing phase in which it received more than twice the number of reviews it was expecting.
"It is the No. 1 customer-requested feature," she said of reviews and ratings.
Wal-Mart, the world's largest retailer, has been working to integrate its Web site more closely with its stores.
Source: Reuters
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